Of all the marketing tips for small business, having a professional website is among — if not the single — most important and essential. Although there are an infinite number of marketing campaigns, the common denominator in all of them seems to be web design and development.
Gone are the days when potential customers would rifle through the yellow pages and choose the business with catchiest or the largest (and usually the most expensive) add. Nowadays, customer reviews and websites such as Yelp allow potential customers to really do their homework before they even set foot in your door.
As such, some of the most obvious benefits of having a website aside from visibility and developing a strong online pre