Why do you need a responsible internet marketing firm handling your company’s website marketing? In the quickly moving social media world we now live in, every company has an opportunity for good or bad press. Just as good press can help keep your company’s website strongly in the rankings for several months, bad press can create a stain on your marketing campaign that is hard to remove.
This past week, a bad marketing scheme in New Zealand showcased exactly why it is important to have a professional internet marketing firm on the case. Dan Herbinson, owner of a job advertising website, attempted to generate some “buzz” for his business by placing a fake coffin in the Hutt River. He then pos