Most people would recognize the “swoosh” symbol that represents Nike, or Coca Cola’s infamous red and white logo, before even seeing the company name. This isn’t due to some sort of psychic abilities we’ve developed over time, as cool as that would be, but rather from years of dedicated branding and advertising efforts. Companies strive […]
According to the Environmental Protection Agency, a leak of 1 kilogram of refrigerant solution can cause as much damage to the environment as driving a van 10,000 miles. For this reason, it is important that companies in a number of different industries, including automotive and refrigeration manufacturing, institute leak testing standards to guarantee that their […]
If your company deploys software licenses on it’s various computer systems, having a system to track and manage those licenses is critical. Investing in digital asset management is often the best way to avoid fees and legal fines associated with software ownership. What is Digital Asset Management? Digital asset management solutions come equipped with various […]
According to a new study conducted by Frost and Sullivan, about 50% of IT consultants in U.S. and European healthcare companies have moved either some or all of their enterprise communications over to cloud. The survey polled over 150 decision makers in order to determine the extent to which cloud is becoming integrated in the […]
Remember the good ol’ days of the internet (if there ever was such a thing). In 1994, Microsoft launched its first website, chock full of randomly misplaced graphics, lack of typographic hierarchy, and a rather peculiar, starry background which took attention away from the links. All in all, it was a hot mess. Add dial […]
The Internet can be a vastly useful tool for learning and communication — but there’s emphasis on the word “vast.” Cyberspace is huge, and getting bigger all the time, if you can believe it. If you think it might be out there, it probably already is, and for a lot of it… let’s just say […]
You may not have been paying close attention to the robotics industry lately, but there are a lot of interesting things going on among people who make machines fight and pick things up for a living, among other tasks. One of the more intriguing — if highly experimental — segments of robot design right now […]
Have you ever wondered how your cell phone works? Wireless mobile communication is now a national necessity; it has long surpassed the need for landline phones. All industries use mobile communication devices of some sort, contributing to the 491 satellite telecommunications providers currently located in the United States. But what is mobile communication? This type […]
Why do you need a responsible internet marketing firm handling your company’s website marketing? In the quickly moving social media world we now live in, every company has an opportunity for good or bad press. Just as good press can help keep your company’s website strongly in the rankings for several months, bad press can […]
Is negative SEO a real thing, or just a rumor? This week, Business2Community decided to tackle this question and get to the bottom of the sasquatchy negative SEO. So what is negative SEO, before we start talking about whether or not it exists? Well, it’s not something typically done on purpose. Instead, it describes the […]
